STRATEGY

Industrial Design Tribe uses creative strategy to transform client visions into tangible, market-ready solutions. By blending design thinking, industry insight, and user-focused research, we develop products and brands that are not only functional but also emotionally resonant.

HOW IT HELPS

  • Identifies market opportunities

  • Create plans for future development

  • Keeps business align with goals

  • Ensures brand communication

A detailed collage of presentation slides featuring various topics, images, and logos. The slides include diagrams, team photos, product images, and brand logos, with numerous sticky notes and colored dots on the sides.
A grid chart illustrating different types of portable generators, categorized as approachable, modular, aggressive, and integrated, with a yellow highlighted note discussing unique selling points and value addition.

COMMON TOOLS WE USE

Journey maps

A diagram showing a person's journey, starting with a person icon, followed by a dotted red line winding upward, passing through four gray location markers, ending with two gray balloons.

2-Axis matrix

Diagram of a line touching a parabola at a point, with a dotted line labeled 'the differentiator' indicating the slope of the tangent.

Visual identity strategy

Three basketball jerseys hanging, with the middle jersey featuring a red star.